Strategy | Brand Design | Website Design Photography | Product Development | Social Media

cultivate logo
product photography

Project Brief

Cultivate’s founder came to us with a desire to create a coffee and ice cream shop geared toward showing kindness to children and to her community. She wanted to create a place where children and the community could gather, while giving back financially to her local area. Through our Discovery Workshop, VANTRUM helped our client form a three-part model for her business, comprised of a coffee shop, a cowork location, and a division focused on giving back to her community through monthly charities.


In order to create our client’s dream for her new enterprise, VANTRUM began the process by developing a brand guide, selecting a specific company voice and tone, identifying her ideal customer profile, and designing a website. VANTRUM also created and maintained Cultivate’s social media accounts, and we designed and photographed a company merchandise line. Both of which furthered our client’s dream of helping the world show more kindness on a daily basis and giving back financially to her community. 

Brand Design

brand colors
brand typography

Social Media Design and Photography

Website Design

shopify design
website design

Kindness looks good on you.

The process of creating a new company and selecting a physical location can be costly and time-consuming. VANTRUM wanted to give our client a solution to off-set some of these costs. So, while our client’s brick and mortar location was being built, we devised a way to create a revenue stream for her by creating a product line that was focused on her company’s values. This accomplished two things: advertising for her company as well as creating a revenue stream throughout the construction process.

Product Design and Photography

kindness and coffee header
coffee bag